Davis Baits joins Southern Fishing News

Southern Fishing News is happy to announce Davis Bait Company, “The Spotted Bass Specialists”, has signed on as our newest sponsor. The Alabama company produces quality, made in the U.S.A. baits including a great line of jigs and a sturdy spinnerbait.

Davis Bait X-Wire Spinnerbait

Davis Bait X-Wire Spinnerbait

Their story, that you can also see with products at the Davis Baits website, is for over 20 years, Davis Bait Company, (a division of

A quality Davis jig.

A quality Davis jig.

Davis Industries), has produced only the highest quality products for the fishing industry. As a rising young star on the tournament trail, William Davis, founder of Davis Bait Company, was not satisfied with the terminal tackle he found in department and outdoor stores. Buyers for the stores seemed like they just didn’t have a clue what fishermen really needed to be successful. It’s been said that necessity is the father of invention, and the need for dependable and effective baits inspired Davis to begin to make his own spinnerbaits and jigs. William’s success on the water caught the attention of his fellow anglers and he increased his bait production to share with the fishing faithful.

Davis jig rattle

Davis jig rattle

The rest of the story is truly a reflection of the “American Dream.” By identifying a need and developing a high quality, reasonably priced product to meet that need, Davis Bait Company has grown by leaps and bounds. Initially, William concentrated on prototypes he felt would be productive on waters in the Central Alabama Region. And effective they were. Davis quickly outgrew the garage and moved to a spacious, modern facility in downtown Sylacauga, AL. Interestingly enough, those baits that were developed for Central Alabama found success statewide, then regionally and even nationally.

Davis Bait Shaky Worm Head

Davis Bait Shaky Worm Head

From one man’s intense love of fishing, and uncompromising commitment to quality, fishermen around the United States are

enjoying the benefits of using Davis products. All Davis Bait Company products are hand-crafted right here in the U.S.A., from American-made materials. There is no compromise in the quality of the components used to manufacture Davis Baits, there is more invested in the hook alone than many other companies invest in an entire lure. The entire staff takes great pride in the labor-intensive process that goes into each product.

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