Southern Fishing News sponsor Tonic Eyewear Expands Into America

Southern Fishing News newest sponsor, TONIC Eyewear, has announced that its product line of the world’s most advanced outdoor sunglasses will soon be coming to the United States. These sunglasses have the fit, style, and performance that complement the outdoor life. Especially fishing.

The Tonic line of fishing eyewear was developed in Australia and has now made the impressive line of fishing eyewear available in the United States. William Shestock, President of Tonic Eyewear North America, said, “Tonic joined Southern Fishing News as a sponsor because of the large number of anglers the internet fishing news publisher reaches in the United States, especially in the fishing rich area of the southeastern United States.”

The TONIC Eyewear brand come from over 25 years of experience with anglers and fishing. Every polarized lens features the company’s custom filtration system called Crystalite Glass, creating an effect of supreme clarity, not available until now.
Tonic Polarized Eyewear is available in fourteen different styles and seven glass lens colors including COPPER NEON LENS, PHOTOCHROMIC COPPER LENS, PHOTOCHROMIC GREY LENS, SILVER MIRROR LENS, BLUE MIRROR LENS, RED MIRROR LENS and GREEN MIRROR LENS. Anglers select the frame style they prefer. Each style of eyewear comes in that style’s own specific colors.

Black Front Copper Lens

Unlike other manufacturers that use a chemical hardening process to deliver better depth and clarity, TONIC Eyewear uses a kiln to create a harder, more reliable result. That’s how the eventual product can be 1.7 millimeters thick instead of the industry standard of 2.8 millimeters.

TONIC Eyewear takes the additional step of de-centering it for the user. De-centering ensures that each user receives the most clarity possible instead of having the possibility of dangerous refractions which hampers the user from seeing the true surroundings. Everybody remembers having objects shift and move while wearing lower quality optics.
The VistaView™ technology delivers unbelievable accurate depth and distance, while a proprietary anti-reflective process minimizes harmful UV Rays on the inside of the lens.

The end product provides individuals the freedom to wear Tonic sunglasses from dawn to dusk without risking eye fatigue or headaches.

Polarized Photochromic copper and Polarized Photochromic Grey lenses provide excellent dawn-to-dusk vision. Another option is Copper Neon, delivering overcast and low-light results. Additional choices include red, blue, silver, or green mirror lenses for high-glare vision.

Polarizing Filter System

One of the most popular products from the TONIC Eyewear product line is the Tango frame. It’s purposely designed for all scenarios, ranging from a casual day outside to extreme fishing opportunities. It features a scalloped straight temple with a classic look that delivers the desired result.

The Tango offers lens options are glass copper photochromic, glass grey photochromic, and glass blue mirror.

One of the important parts of the photochromic lens is that it pulls the colors out of the water. If you’re fishing on a lake and it’s extremely bright, these sunglasses will go dark. When you go beneath the shadows underneath the trees, the lens will back off for high contrast.”

All TONIC Eyewear products are warranted for one year from the date of purchase against manufacturing defects (please refer to the policy for limitations and exclusions). The North American introduction also provides Tonic Eyewear North America, an unmatched 20-year replacement policy not seen in the sunglass industry. The policy has enabled our customers to be assured that their Tonics will be there for them. The policy is straight forward. It covers any accidental damage that could occur. “Broken lenses, and broken frames happen” says William Shestock, President of Tonic Eyewear North America. “Just because the customer was enjoying them when something unexpected happened, should not be a reason to go through life without their Tonics.” The policy requires the return of the broken sunglasses to the distributors office and costs the customer 50% of current MSRP + shipping.

See the full line of Tonic Polarized Eyewear on their website,, and download their “Master Collection” PDF that shows all the frame styles and lens colors available. A Tonic video is posted on Southern Fishing News You Tube Channel at

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